Could you make a hot stone massage career from home?

For many of us, the hangover of Covid-19 has left us dissatisfied with our current career plan, and those looking to change their path have increased significantly.

Therefore, it is no surprise that the numbers of those retraining has also increased – with massage being near the top of the ‘most wanted’ list of jobs. But is massage a good career to get into? We think so! We’ve put together a list of advice to help you build your new business.

Create the right environment

First things first, you need to have enough space to conduct treatments. You may think your box room looks big but once you have the massage table, any storage/cabinets and other paraphernalia in there it can become a bit cramped.

When receiving a massage you want to feel comfortable and relaxed, the same goes when you are providing that service. Not only do you need space to move around you also need to be able to create an environment that reflects the appropriate mood, environment and temperature clients have come to expect.

Another great way to ensure your client is relaxed is to proved relaxing music, scents and even lighting. We have a range of accessories that are perfect for any setting.

Manage your time

One of the key aspects of running a massage business is ensuring you can manage your time. A massage session can take anything between 30 to 90 minutes but that’s not all you need to be aware of.

If you’re providing a hot stone massage you need to factor in time for your equipment to heat before the appointment as well as time to clean them afterwards. While the options provided for massages has increased over the last few years, it is important to do your research and choose the right tools that suit you. You should also factor in your location. Will you only be providing your services from your home or will you be mobile? If the answer is mobile too it’s worth thinking about equipment that is quick and easy to not only use but to set up too. Our hot stone massage heating bags are perfect for those on the road.

Promote yourself online

Promoting your services locally is a great start but to make sure you get your message to a wider audience you need to be online. Many people who are looking for local massage providers – or even for a service that will help reduce any pain or tension – will head online in the first instance.

Create a website that lists your services, link into a booking app and allow people to book direct. If you don’t feel a website is for you then make sure you’re on social media.

Most platforms allow you to link into a booking system to help keep your availability up to date while you can also promote your services through regular videos and posts. If you do decide to create an online presence it is important to interact with your followers – both positive and negative comments need to be responded to.

Another great way to promote yourself online is to register with online communities and directories. There are plenty around so make sure you do your research and sign up to the ones that are best suited to you.

There are also a number of online directories and communities for complementary health therapists and so make sure you are as visible as possible, and start getting connected to your market.

Decide whether to be mobile

If you have a massage table and a heater you can become a mobile therapist. By becoming more accessible you can attract clients who may be less mobile. If you decide to take this route you need to make sure your vehicle insurance is updated to ‘business use’ as well as make sure any insurances are relevant.